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How Advertising Works
1. How to advertise 2. What makes an advertising campaign successful? 3. The benefits of advertising in print 4. Why advertising in Harvard Magazine is better than other publications 1. How to advertise a) Decide on a budget. No matter what the dollar …
Passions at Play
"A home is not a mere transient shelter," H.L. Mencken wrote in Prejudices: Fifth Series, "its essence lies in its permanence, in its capacity for accretion and solidification, in its quality of representing, in all its details, the personalities of the …
Issue: March-April 2005
Arts and Sciences Aspirations
The new academic structure created by the Faculty of Arts and Sciences (FAS) in the summer of 2003 has yielded its twin first fruits. The divisional deans (for the humanities, social sciences, and physical and applied sciences) and the equivalent chair of …
Issue: January-February 2005
Brevia
Freshman to Freshmen William C. Kirby Justin Ide / Harvard News Office Welcoming his first College entering class as dean of the Faculty of Arts and Sciences, William C. Kirby played the historian he is in remarks to the '06ers on the evening of …
Issue: November-December 2002
Toward Precision Medicine
Anticipating “radical transformations” in medicine in coming decades, the dean of Harvard Medical School (HMS) has authorized a full-scale department of biomedical informatics, effective July 1. Jeffrey Flier’s move recognizes the growing importance of …
Issue: May-June 2015
Burned at the Buzzer
T he big hit of the New York theater season in 1894 was William Gillette's Too Much Johnson. It was a farce, but when it was revived at Yale Bowl on November 20, it played out as tragedy for the Crimson faithful attending the 116th Harvard-Yale football …
Faculty Tensions I: The Sanctity of the Classroom
At the Faculty of Arts and Sciences (FAS) meeting on November 4, a rare standing-room-only crowd of professors expressed their disagreement—sometimes passionately—with two recent University actions they associated with the central administration: •the …
Capitalizing
The University announced in mid September that The Harvard Campaign—launched publicly a year earlier, with $2.8 billion of gifts and pledges in hand—had realized an additional $1.5 billion of commitments through the end of the fiscal year, June 30, 2014, …
Issue: November-December 2014
Mystical Poet and American Novelist Launch Commencement Week
Speaking in Sanders Theatre on Tuesday morning, poet Donald Revell and orator Andrea Barrett opened the Commencement celebrations at the 224th Phi Beta Kappa (PBK) exercises. Best known for his 1983 collection From Abandoned Cities , Revell draws …
Harvard Business School Launches HBX
Harvard Business School (HBS) today announced HBX, its venture into online learning . It differs in two significant ways from edX, the Harvard-MIT online learning partnership through which HarvardX has offered massive open online courses (MOOCs) from …
Is Pedagogy About Us?
During a history seminar in my sophomore year, we opened class with a question derived from an assigned reading: What civic and political ills had made certain regions of Chicago sites of gang violence? We mulled the question for a few directionless …
Issue: January-February 2024
Q&A with Theresa Betancourt
Assistant professor of child health and human rights Theresa Betancourt, the director of Harvard’s Research Program on Children and Global Adversity, is the subject of a profile in the November-December issue . Here are excerpts from an interview with …
Voter Suppression Returns
The 2012 election campaign—for Congress as well as the presidency—promises to be bitterly fought, even nasty. Leaders of both major parties, and their core constituents, believe that the stakes are exceptionally high; neither party has much trust in the …
Issue: July-August 2012
A Teach-in on Teaching
The first in a series of “Conversations@FAS” convened by Faculty of Arts and Sciences dean Michael D. Smith drew a standing-room-only crowd on February 11 to a lecture theater in Maxwell-Dworkin, where professors, lecturers, tutors, and teaching fellows …
Four in a Row
Iannuzzi’s runback. If you witnessed it, you know. If you didn’t, be advised that Marco Iannuzzi’s 84-yard kick return in the 2010 Harvard-Yale game will stand as another high moment in the fabled series, as memorable as Bob Cochran’s juggling catch in …
Issue: January-February 2011